Smaato, Inc.

NEXTGEN SDK

Downloadable software development kits (SDK)for Android and iOS that may be accessed from a global computer network and which includes key features to help mobile publishers and app developers maximize revenue. Allows publishers to configure their setup before integrating it into their apps while also enjoying the benefits that come with streamlined maintenance requirements and advanced ad quality features. Offers support for banners, interstitials, rich media, interstitial video, and rewarded video, and includes fraud protection, viewability, and other state-of-the-art features;NEXT GENERATION SDK;Advertising and marketing; business management; assistance in the promotion of good and services of others via targeted advertising, marketing, and soliciting; consultation in the field of online advertising, web, and mobile analytics; advertising analysis and optimization;Software development kit (SDK) for Android and iOS may be accessed from a global computer network and which includes key features to assist in monitoring website and mobile application activity; manage, monitor, and optimize the performance and effectiveness of websites, mobile applications, and online marketing campaigns; provide software for managing, collecting, integrating, reporting, analyzing, visualizing, indexing, filtering, and sharing a wide variety of data and information from various sources;

O

The mark consists of stylized letter O with 2 arcs above it.;Downloadable software for mobile advertising that may be accessed from a global computer network that allows self-service audience data tracking, analytics, statistical evaluation of marketing data, assimilating data for use in advertising, and monitoring and reporting on the effectiveness of advertisements;Color is not claimed as a feature of the mark.;Advertising and marketing; business management; advertising and promotional services, namely, assistance in the promotion of good and services of others via targeted advertising, marketing, and soliciting; advertising consultation, namely, consultation in the field of online advertising, and web and mobile analytics related thereto; advertising consultation, namely, advertising analysis and optimization; operating online digital advertising self-service marketplaces for use by advertisers, publishers, operators, and associated data providers featuring advertising space on the Internet;Providing temporary use of non-downloadable software for monitoring website and mobile application activity; providing temporary use of non-downloadable software for managing, monitoring and optimizing the performance and effectiveness of websites, mobile applications, and online marketing campaigns; providing temporary use of non-downloadable software for managing, collecting, integrating, reporting, analyzing, visualizing, indexing, filtering, and sharing a wide variety of data and information from various sources; design and development of software for Internet users; providing temporary use of non-downloadable software, namely, digital advertising technologies, in particular, software applications for management of digital advertising data;