Tru Optik Data Corp.

HOUSEHOLD GRAPH

Data analysis and targeting for others to determine proprietary relationships of consumers' Internet protocol addresses or other identifiers to certain attributes for purposes of targeting digital advertisements, and providing analysis of the same to others for business purposes;

TRU OPTIK

TRUE OPTIC;Business research, intelligence and information services; business data analysis; providing business marketing information; providing business information and business analytics in the field of audience intelligence, namely, business investigations, evaluations, expert appraisals, information and research; business research and data analysis services in the field of digital media audience behavior, demand and consumption; media monitoring services of mobile, social, Internet, peer-to-peer and offline data to assess global digital media demand and consumption and providing documentation and analysis of that information to others for business purposes; Peer-to-peer media traffic analytics using advanced data compilation, namely, media traffic data compiling and analysis for business purposes;Application service provider featuring application programming interface (API) software for audience intelligence, namely, for providing business intelligence in connection with gathering and analyzing market data relating to media audience behavior, demand and consumption; electronic data storage and warehousing; digital compression of computer data and electronic data storage for purposes of peer-to-peer media traffic analytics;