PAY PER CLICK ADVERTISING MANAGEMENT

Brand	Owner	Address	Description
SERVICESPRO	Chatlead.com, Inc.	156 George Street South Tarpon Springs FL 34688	Pay per click advertising management services; Providing marketing consulting in the field of social media; Search engine optimization services for sales promotion;Websites design services; Website hosting services;
	Where the owner name is not linked, that owner no longer owns the brand

Technical Examples

The invention provides systems and methods that can be used for targeted advertising. The system determines where to present impressions, such as advertisements, to maximize an expected utility subject to one or more constraints, which can include quotas and minimum utilities for groups of one or more impression. The traditional measure of utility in web-based advertising is click-though rates, but the present invention provides a broader definition of utility, including measures of sales, profits, or brand awareness, for example. This broader definition permits advertisements to be allocated more in accordance with the actual interests of advertisers.