MULTIMEDIA FILES

Brand	Owner (click to sort)	Address	Description
GEOPATH	GEOPATH, INC.	561 7th Avenue, 12th Floor New York NY 10018	Multimedia files, audio material, and video material featuring maps and maps of areas showing location of out of home media and information regarding those media; digital media, namely, downloadable audio and video recordings featuring out of home media auditing, marketing, media research, media ratings, advertising, media rating services, demographic research, and media and marketing measurement information and analyses; electronic publications, namely, business to business magazines, newspapers, periodicals, audiovisual presentations, reports, and directories featuring media auditing, marketing, media research, media ratings, advertising, media rating services, demographic research, and media and marketing measurement information recorded on computer media; downloadable electronic publications, namely, business to business magazines, newspapers, periodicals, audiovisual presentations, reports, and directories in the field of media auditing, marketing, media research, media ratings, advertising, media rating services, demographic research, and media and marketing measurement information; downloadable electronic databases in the fields of out of home media auditing, advertising, marketing, business, media and market research, and demographic information; downloadable database management software for creating, accessing, updating, downloading, viewing and manipulating information; downloadable electronic reports in the fields of out of home media auditing, market research relating to consumer demographics, segmentation and targeting information, and marketing; electronic databases in the fields of advertising and marketing research, market research, and corporate and business information, and containing information regarding the audit of out of home media, product manufacturers and distributors, retail stores, mass merchandisers, wholesale clubs, supercenters, dollar stores, chain drug stores, department stores, specialty retailers, military buying centers, and other alternate channel retailers, films and television programming, media rating information, radio airplay, book sales, music sales, video sales, new movie listings and media research, sales and profit information, retail and on-premises business locations, demographic information, and advertising, promotion, trade and marketing planning recorded on computer media; downloadable computer software used to manage, analyze and prepare reports in the field of advertising and marketing research; downloadable database management software used to create, access, view, review, manipulate, categorize, analyze, format, and prepare and print reports from computer databases, in the fields of out of home media auditing, market research relating to consumer demographics, segmentation and targeting information, and marketing and manuals sold therewith as a unit; computer software for use in collecting, analyzing, and producing reports regarding information about the audit of out of home media and user manuals sold as a unit there with; computer software for planning and scheduling advertising and marketing; computer software for planning advertising and determining and estimating media and marketing plan effectiveness and for measuring consumer responsiveness to advertising; computer software for finding matches between product advertisements, the budget allocated for advertising the individual products, and probable buying habits of an expected viewing audience of television programming; and downloadable electronic publications, namely, business to business magazines, newspapers, periodicals, audiovisual presentations, reports, and directories in the field of home media auditing, marketing, media research, media ratings, advertising, media rating services, demographic research, and media and marketing measurement information and analyses; electronic publications, namely, business to business magazines, newspapers, periodicals, audiovisual presentations, reports, and directories in the field of home media auditing, marketing, media research, media ratings, advertising, media rating services, demographic research, and media and marketing measurement information and analyses recorded on computer media;GEO PATH;
GEOPATH AUDIENCE LOCATION MEASUREMENT	GEOPATH, INC.	561 7th Avenue, 12th Floor New York NY 10018	Multimedia files, audio material, and video material featuring maps and maps of areas showing location of out of home media and information regarding those media; digital media, namely, downloadable audio and video recordings featuring out of home media auditing, marketing, media research, media ratings, advertising, media rating services, demographic research, and media and marketing measurement information and analyses; electronic publications, namely, business to business magazines, newspapers, periodicals, audiovisual presentations, reports, and directories featuring media auditing, marketing, media research, media ratings, advertising, media rating services, demographic research, and media and marketing measurement information recorded on computer media; downloadable electronic publications, namely, business to business magazines, newspapers, periodicals, audiovisual presentations, reports, and directories in the field of media auditing, marketing, media research, media ratings, advertising, media rating services, demographic research, and media and marketing measurement information; downloadable electronic databases in the fields of out of home media auditing, advertising, marketing, business, media and market research, and demographic information; downloadable database management software for creating, accessing, updating, downloading, viewing and manipulating information; downloadable electronic reports in the fields of out of home media auditing, market research relating to consumer demographics, segmentation and targeting information, and marketing; downloadable computer software used to manage, analyze and prepare reports in the field of advertising and marketing research; downloadable database management software used to create, access, view, review, manipulate, categorize, analyze, format, and prepare and print reports from computer databases, in the fields of out of home media auditing, market research relating to consumer demographics, segmentation and targeting information, and marketing and manuals sold therewith as a unit; computer software for use in collecting, analyzing, and producing reports regarding information about the audit of out of home media and user manuals sold as a unit there with; computer software for planning and scheduling advertising and marketing; computer software for planning advertising and determining and estimating media and marketing plan effectiveness and for measuring consumer responsiveness to advertising; electronic publications, namely, business to business magazines, newspapers, periodicals, audiovisual presentations, reports, and directories in the field of home media auditing, marketing, media research, media ratings, advertising, media rating services, demographic research, and media and marketing measurement information and analyses recorded on computer media;AUDIENCE LOCATION MEASUREMENT;
MULTISPACE	Mark Miles Consulting Inc.	Building 43 Fort Mason San Franscisco CA 94123	Multimedia files, both downloadable and recorded on magnetic media, containing digital immersive content in the nature of artwork, text, audio, and video for use with virtual reality software used to create a virtual reality environment in a room; software for the production of the digital immersive content in the nature of audio and video recordings; and computer hardware that can be used to render the digital immersive content;The wording MULTISPACE has no meaning in a foreign language.;
	Where the owner name is not linked, that owner no longer owns the brand

Technical Examples

Distribution of audio and other multimedia content is accomplished by generating a multimedia session consisting of at least one multimedia program, generating a data session consisting of digital files including at least one software player program and a digital compressed file corresponding to the multimedia program; and distributing the multimedia and data sessions to consumers. The consumers can selectively play the multimedia program from said multimedia session through a player device, and through a computer by using the software player program to manipulate the compressed file. In one aspect of the invention, the multimedia and data sessions are recorded on a physical medium, such as a CD or DVD, and the medium is then distributed. In another aspect, the sessions are combined and transmitted electronically. The data session can include information associated with the multimedia content, in the form of text and graphic files.