O'NEILL BEVERAGES CO., LLC

BOLD & FEARLESS WINE WITHOUT RULES EXITUS ASK FORGIVENESS NOT PERMISSION EXITUS WINE

The mark consists of a rectangular gold label with gold printing on a black background. Printed in gold are the stylized words BOLD & FEARLESS, above the stylized words WINE WITHOUT RULES in gold, which is printed above the stylized word EXITUS in gold and black with a curved line above the wording with a break before the letter I in EXITUS with two sets of double wavy gold lines above the broken curved line. Below the wording appears a gold curved line with the center of the line being in bold, all above a drawing of a wooden cask in black and gold, both of which are framed by a solid line border with vertical sides tapering to a pointed top and a slightly rounded bottom resembling a shield. Above and to the right and left sides of the wooden cask appears two small golden circles and on either side of the wooden cask are curved diagonal lines, two of which are bisected with a leaf-like design. Beneath the pointed top appears a golden crown with a leaf-like shape at the top and three golden circles on the sides and bottom of the crown and two gold vertical lines from each side of the crown with golden circles on the lines. To the lower left and right sides of the wooden cask appears three gold curved lines with two vertical straight lines going up towards the letter E and S in the wording EXITUS. Below the wooden cask appears a series of gold wavy and curved lines that are connected with four breaks between the lines. Below the series of wavy curved lines are the words ASK FORGIVENESS NOT PERMISSION in gold. Outside of the shield border are a series of decorative gold vertical and gold horizontal lines, and some gold curved lines, with gold filigree at each of the four corners of the label. At the center bottom of the black shield border is a black rectangular box outlined in gold with cropped corners in the shape of a plaque with the wording EXITUS WINE in gold. All printing is in gold on a black background.;BOLD AND FEARLESS WINE WITHOUT RULES EXITUS ASK FORGIVENESS NOT PERMISSION;The mark was first used anywhere in a different form other than that sought to be registered at least as early as 12/08/2011;The mark was first used in commerce in a different form other than that sought to be registered at least as early as 01/25/2012;The color(s) black and gold is/are claimed as a feature of the mark.;Wine;