Where the owner name is not linked, that owner no longer owns the brand
Technical Examples
Disclosed is a method of establishing a desired communication between an originating entity (102) and a target entity (106). Each entity is coupled to a communication network (100) and has a corresponding profile (112, 142) related to information handled by the entity. Initially a compatibility is determined between the profile (112) of the originating entity (102) and the profile (140) of the target entity (106). If a direct profile compatibility is determined between the originating entity and the target entity, the desired communication are establishing directly between the originating entity and the target entity. If step a direct profile compatibility between the originating entity and the target entity cannot be determined the network is searched to identify an additional entity (108) coupled to the network (100) and having a direct profile compatibility with one of the target or source entity to thereby form a linked entity pair providing communications (112, 124) with the additional entity. This is repeated until a chain of linked entity pairs link the source and target entities.